Latest News

Feb

07

2020

Personalised Marketing: The Experience Customers Want.

84% of consumers say being treated like a person, rather than just a number, but this personalised marketing is very important to them. 52% reported they […]

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Jan

03

2020

Key Marketing Trends to watch in 2020

What are the key marketing trends for 2020? Keep reading to learn which trends will be ruiling the world of marketing this year. A recent report […]

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Nov

26

2019

Interactive Content: The Reasons Businesses Should Use It

Interactive content cannot be ignored. 93% of marketers agreeing that it is more effective in educating their buyers compared to just 70% for static content. But, […]

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Oct

11

2019

Webinar Leads: How Can you Convert them into Customers?

A webinar is an amazing marketing tool but can you convert the leads to sales? 73% of B2B marketing and sales leaders agree free webinars are […]

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Jun

03

2019

4 Email Marketing Automation Workflows to Keep Leads Engaged

With 86% of business professionals preferring to use email marketing automation when communicating for business purposes. Can you afford to ignore the importance of email automation […]

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Mar

22

2019

Improve Customer Journey with Marketing Automation

Marketing Automation combined with email marketing is a powerful tool that can improve the customer journey. It can help educate your customers and enhance their journey […]

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Dec

06

2018

Lead Nurturing Strategy: Mapping your Content to your Buyer’s Journey

Developing the right lead nuturing strategy can help you map you content to your buyer’s journey.  Lead Nurturing is the process of developing and reinforcing relationships […]

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Nov

22

2018

What is Lead Nurturing and How Can Email Automation Help?

Lead nurturing is about building relationships with leads over time and engaging with them until they are ready to buy. According to DemandGen Report, lead nurturing […]

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Sep

05

2018

How Can Webinars Enhance your Marketing and Sales Funnel?

Why do you need Webinars? Consumers today have greater control of the purchasing process. Therefore they have now harnessed the power of internet searching. And are […]

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